A STEP FORWARD IN

EXPORT

A short

documentary

Feat

chi-an

Artist
Profile/
_

IDEA:

Ripple

About Artist

Chi-An’s father is Italian and mother Vietnamese. After many years of working in the Advertising industry, Chi An switched to design and brand identity, co-founding Rice in 2011.

The
Interview/
_
10.2020

"
Exponential progress is the meaning behind 40 rippling circles.

Progress in exporting for Vietnam sends an exponential ripple around the world. This is the meaning behind the 40 circles in his artwork. The content of the letters revolves around the power of export: changing one’s view of Vietnam and bringing Vietnamese culture closer no matter where you are in the world.

"
Not just numbers, export can even change someone’s mind about Vietnam

Vietnam is creating products that were unthinkable not so many years ago. Exporting literally brings Vietnam to the world. For instance, thanks to a small chocolate bar made in Vietnam in a shop somewhere abroad, it can change someone’s mind about Vietnam and make them realise Vietnam is also creative and Vietnamese make high quality products that taste super good!

"
By exporting to the world, we, Vietnamese, also import pride.

Thanks Chi-An

for creating a work of art honouring one of the country’s 40 steps forward.

What is Vietnam’s proudest step for you?

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to discover
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A step forward in

Export

Through the lens of
Chí-An

Tourism

Through the lens of
Quỷ Cốc Tử

Renewable Energy

Renewable Energy

Through the lens of
Chinh Ba

FDI

Through the lens of
Hà Minh Khôi

Entrepreneurship

Entrepreneurship

Through the lens of
Ươm Art Hub

Tech-economy

Through the lens of
Paspegga

Manufacturing

Through the lens of
CHIE x MERA

Vietnam High Quality Goods

Vietnam High Quality Goods

Through the lens of
Chợ Chời Creative

Global Integration

Global Integration

Through the lens of
Chú Môi

Voice Power

Through the lens of
The Lab SG

Urbanization

Through the lens of
Summer Lê

Poverty Management

Poverty Management

Through the lens of
MATSAUMAYRAM

Public Healthcare

Public Healthcare

Through the lens of
Một Quả Tắc

Unity Spirit

Through the lens of
Hoàng Anh

Well-Being

Through the lens of
Dong—4

Happiness

Through the lens of
Nhân Gaaus

Local Pride

Through the lens of
Lai Thượng Hưng

Interculture

Through the lens of
Quyen & Nam Station

Street Culture

Through the lens of
Kama

Fashion

Through the lens of
Thuận Huỳnh

Filmmaking

Through the lens of
Huy Ròm

Fine Art

Through the lens of
Danis Nguyễn

Traditional Craft

Traditional Craft

Through the lens of
Craftsmanship - Loan Cao

Graphic Design

Through the lens of
Todd Huỳnh

Music

Through the lens of
Studio É È ft. Cam

Sustainability

Through the lens of
La Zung

Self-Expression

Self-Expression

Through the lens of
Tèo Phạm

Woman Empowerment

Woman Empowerment

Through the lens of
Yenjii Vu

LGBTQA+ ADVOCACY

LGBTQA+ ADVOCACY

Through the lens of
HEO ĐẤT

Career Diversity

Career Diversity

Through the lens of
Tattoonista.an

Beauty Standard

Beauty Standard

Through the lens of
Tùng Chu

Children Literacy

Children Literacy

Through the lens of
Nam Long

Children Protection

Children Protection

Through the lens of
Bảo Việt

High Education

Through the lens of
JIJI & MINMIN

Research & Innovation

Research & Innovation

Through the lens of
From Another

Creative Education

Creative Education

Through the lens of
Mai Vũ

Active lifestyle

Active lifestyle

Through the lens of
Nguyễn Ngọc Tiến

Football

Through the lens of
BT Studio - Hoàng Hiếu

Olympics

Through the lens of
TIDU

Esports

Through the lens of
Người Đá